BEN'S INTERVIEW WITH SETH GODIN
On March 31, 2017 we had a rebroadcast of our superb Q&A interview with Seth Godin, marketing maven, internet entrepreneur, speaker, creator of the most popular marketing blog in the world (with well over 500,000 readers), founder of Squidoo, and author of 18 bestsellers that have been translated into over 35 languages, most recently author of What To Do When It's Your Turn (and it's always your turn).
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What Do People Say About This Interview?
And why are we rebroadcasting it? Because it's a classic. People rave about it. And because Seth is a world expert at the essential skills of how to market your work and disseminate your ideas.
"Fantastic stuff. Gave us the freedom to be different and the counterintuitive notion that practice doesn't always make for perfect coaches. Loved his contrast with Gladwell. And loved the practical advice about building a religion or rock band, using blogs etc."
"Outstanding session with Seth Godin! Great questions and great answers. Well worth the time. I've forwarded my notes to colleagues and encouraged them to sign up for the encore presentation."
"That was an amazing interview with Seth Godin. I was really struck by what he said and I have since joined his blog list."
"WOW! What a great call today. I just finished my order at Amazon...... a slew of Seth's books for my adult children. Thank you, Ben, for the wonderful opportunities you offer to keep me excited about my world and my profession!"
About Seth Godin
writes the most popular marketing blog
in the world;
Seth is author of 18 books that have been bestsellers around the world and changed the way people think about marketing, change and work. His books have been translated into more than 35 languages, and his ebooks are among the most popular ever published. He is responsible for many words in the marketer's vocabulary, including permission marketing, ideaviruses, purple cows, the dip and sneezers. His irrepressible speaking style and no-holds-barred blog have helped him create a large following around the world.
His book, Linchpin: Are You Indispensable, was the fastest selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job.
His book, What to Do When it's Your Turn (and it's Always Your Turn) came out in 2014. Seth says, "I think we're wasting the chance of a lifetime. This is an urgent call to do the work we're hiding from, a manifesto about living with things that might not work and embracing tension when doing your art."
Seth's book, Tribes, was also a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter. The Miami Herald listed it among the best business books of 2008.
Seth's book, Poke
the Box, is for readers at the starting line, waiting for more
time or permission. Seth argues that you don't need to wait for a boss's
okay or to be told to push the button. It's a call to action about the
initiative you're taking--in your job and in your life.
is his fastest-selling book to date. It's about quitting, but more important,
it's about being the best in the world.
Much information including his philosophy, free Ebooks,
and many resources can be found here.
Seth is a renowned speaker as well. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.
Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998. He worked as Vice President of Direct Marketing at Yahoo before leaving to become a full time speaker, writer and blogger.
He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week.